CODE-O-GRAPHS OF THE SECRET SQUADRON
by Stephen A. Kallis Jr. Like its relative, the movie serial, the adventure serial on radio was a continuing story, generally with lots of action; Each episode ended with the program's characters in an unresolved (and usually cliff-hanging) situation, which would be resolved in the following show. From the late 1930's through the early '50s there were lots of radio adventure serials. They ranged from the famous, like "Jack Armstrong, the All-American Boy", and Tom Mix and his Ralston Straight Shooters to the obscure, like "Tennessee Jed" and "Speed Gibson of the International Secret Police". Most were broadcast between 5 and 6 p.m. and were aimed primarily at children. One of the most popular of these was "Captain Midnight" a show sponsored by Ovaltine. Although Captain Midnight was in the thick of the children's hour, it was unique in having a large proportion of adult listeners-- about 50%, according to Ovaltine. The shows were generally well written and well acted. A radio premium served a double purpose it generated demand for the sponsor's product and acted as a barometer of the show's popularity. Like many other shows of the period, Captain Midnight gave premiums to listeners. A radio premium was an item that served a double purpose: it generated a demand for the sponsor's product (you had to send in a box top or label or some such) and it acted as a fairly good barometer of the number of people listening to the show (premiums cost less than the Hooper rating service of the period). Many of the premiums were rings, such as the Jack Armstrong Magic Dragon's Eye Ring, the Green Hornet Seal Ring, and the Sky King Teleblinker Ring, and the Captain Midnight show sent out its share. But Captain Midnight also distributed the Code-O-Graph, which was a very special premium. See:
TOM MIX RALSTON STRAIGHT SHOOTERS OF AMERICA DECODER BADGE